Your portfolio is one of the most crucial assets you have to land copywriting work. It proves that you know how to write copy well, even before your prospective client works with you. But what's the exact path to building your portfolio? Read on... Today's question comes from Michael S., who asks,"I just found your site! I'm excited to start digging around, but I have a … [Read more...]
Why I Called My Company Filthy Rich Writer
My company teaches people how to write copy and how to build their careers and businesses. I probably could have gone with “Copywriting Training Resources” or something like that. But I didn’t. I really didn’t. I went with Filthy Rich Writer. And some people hate that name. I mean, a loathing that seems all out of proportion. But I’m okay with that. Here’s … [Read more...]
Copywriting Q&A: The Niche Trap
Many so-called copywriting gurus will tell you that the path to success is to proclaim a niche right away. Today, I’m going to explain to you exactly why that’s 100% wrong and potentially damaging to your career (and then explain what you should do instead). Read on… Today’s question comes from Ron W., who asks, “I’ve heard that I should pick a niche and focus on building … [Read more...]
Copywriting Q&A: Why Work Bidding Sites Are Bad News
Those sites where you can bid on copywriting projects seem like a great deal. You get to just through listings and submit a quick proposal and quote. Great right? Wrong. Find out why bidding sites are a waste of a good copywriter’s time. Read on… Today’s question comes from Evan L. who asks, “What’s your take on job bidding sites like elance or odesk? Are they a good idea … [Read more...]
What Does a Copywriter Actually Do?
If you've had any dreams of making your living as a writer, I'm guessing that someone squashed them pretty quickly. (Maybe even gleefully, that sadist.) Everyone thinks you can't make a living as a writer: from journalists to novelist to bloggers to screenwriters, the vast majority aren't making any kind of money. And that's true. But there's one kind of writer that actually … [Read more...]
Copywriting Q&A: How Soon Can You Make Money?
One of the most common questions I get from people who are interested in getting into copywriting is, “Great, I’m interested—but when will I start to make money?” If this question is on your mind, too, good news: We’ve got your answers in today’s article. Read on… Today’s question comes from Chloe Y. who asks, “I’m really excited to get started learning. But once I do, how … [Read more...]
Copywriting Q&A: Best Backgrounds for Getting Into Copywriting
When you start something new, especially something that's important to you, you want to make sure you start in the best way possible. When it comes to getting into copywriting, there are a few things you might have in your background to make for an especially auspicious entry into the industry. Let's talk about what those are, shall we? Today's question comes from Adele H. … [Read more...]
Copywriting Q&A: How to Set Yourself Apart from Your Competition
We're all in the business of selling. We're either actually trying to sell products or services, or we're trying to "sell" people on taking some kind of an action. Even non-profits are trying to sell people on making donations. But with the unemployment rate constantly making the news and articles about "how to get a raise" and "how to brand yourself" across magazines and … [Read more...]
Copywriting Q&A: 9 Myths About Copywriting, Part 1
Considering a new career is a lot like trying to find a place to live in a new town. You don't know the areas, you don't know who to trust and you don't even really know what questions to ask. Well, that's where I come in. Today, we're going to start a three-part series to debunk a lot of the myths you may be hearing (or fearing) about copywriting. As usual, our post today … [Read more...]
Copywriting Q&A: 5 Sites To Help You Build Your Online Portfolio
Today's question comes from Taylor A., who asks, "I know I need to have an online portfolio, but I don't know how to build a website! Do I have to hire a designer, or is there an easier way?" Great question, Taylor, and great news: There is an easier way! We've compiled a list of websites that help you built your own online portfolio site, mostly with super-easy … [Read more...]