When you land an interview at an ad agency, an in-house agency, or even want to give off a good first-impression on an initial call with a prospective freelance client, what you wear matters. But what, exactly, should you wear? And what happens when you're interviewing remotely using Zoom or other video … Continue Reading
Business Development
Resources Copywriters Need to Bookmark
As a copywriter, there’s lots of information we need to stay on top of. Some of that we can get by asking clients or fellow copywriters. But a … Continue Reading
Freelance Copywriter Business FAQs
Note: We are not legal experts or tax preparation professionals, so always consult an accountant, tax prep professional, or attorney if you have … Continue Reading
Copy Tactics
How to Write Copy for International Clients
I probably don’t need to say it, but there’s more opportunity than ever to work with remote clients. (I guess that’s one small bright side to a pandemic, though the trend was definitely on the upswing before … Continue Reading
What is UX Copywriting and How Do You Do It?
There are a lot of “genres” of copywriting that really aren’t genres at all; they’re just buzz-y marketing. “Conversion copywriting” is a good example. Since all copywriting is focused on achieving its goal for … Continue Reading
How Can You Know if a Copywriting Deadline is Doable?
We freelancers have a love/hate relationship with deadlines. We love them because there is nothing that will get your rear in a chair and your fingers typing like a looming client deadline. Aaaaaand we also hate … Continue Reading
