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Filthy Rich Writer

Tips, tools, & training for new and aspiring copywriters.

Tips, Tools and Training for New and Aspiring Copywriters

  • What does “Filthy Rich” mean? It means having a job you love, being good at what you do…and making great money doing it!

The Very Common Assumptions That Will Cut Your Copywriting Business in Half

By Nicki Krawczyk

The Very Common Mistake That Will Cut Your Copywriting Business in Half

There are a lot of tasks that require focus and persistence when you’re building your copywriting business. What we’re talking about today is not one of them. The process of compiling the companies that you’re going to pitch should be easy, light-hearted, and fun. This is one part of your business-building in which I’m going to actively encourage you to go down rabbit holes. As … [Read more...]

How NOT to Pitch Potential Copywriting Clients

By Nicki Krawczyk

How NOT to Pitch Potential Copywriting Clients

You already know that pitching clients is the #1 way to affect and control your workload and your income. But I know…the idea of reaching out to people seems scary. It seems soooo much easier to just watch those job-bidding sites and respond when you see something posted. (Which is a great strategy for frustration and poverty.) What you’re not aware of is how very, very … [Read more...]

Why Your Clients Need Funnels (And Need You to Write Them)

By Nicki Krawczyk

Why Your Clients Need Funnels (And Need You to Write Them)

Let’s imagine you’re sitting in a bar. A member of your preferred partnering gender walks in the door, walks up to you, and says, “Hi, it’s nice to meet you. Will you marry me?” Would you do it? Of course not! There would be numerous dates and conversations and experiences before you’d be ready to take that step in that relationship. So then, why do so many businesses … [Read more...]

Should Copywriters Be Concerned About a Recession?

By Nicki Krawczyk

Should Copywriters Be Concerned About a Recession?

A couple of key things to start out with: First, while there will be a recession at some point in the future (since that's how economies work), there’s no way of telling if one is on the horizon and how long or difficult it could be. (Even the experts are split about whether one is on the way soon—there are a LOT of factors involved.) Second, I would never tell you not to … [Read more...]

What You Need to Talk to Your Copywriting Clients About Right Now

By Nicki Krawczyk

What You Need to Talk to Your Copywriting Clients About Right Now

Okay, we’re going to keep it short this week because, frankly, there isn’t a lot of time. And that’s the point. It’s already mid-October, less than two and a half months away from the beginning of the holiday season. (Hanukkah starts on December 22nd this year.) And only seven weeks away from Black Friday! This means that brands need to start thinking now about their … [Read more...]

Why the Way Most Copywriters Look for Work…Doesn’t Work

By Nicki Krawczyk

Why the Way Most Copywriters Look for Work…Doesn’t Work

I’ve heard it, you’ve heard it, we’ve all heard it: “Writers don’t make any money!” Or, even more specifically: “Copywriters don’t really make any money—it’s all lies.” As someone who, when I’m focused on just copywriting, has no problem hitting six figures and now dedicates a large portion of my time to helping others maximize their copywriting income too, let me … [Read more...]

Can Copywriting Software Replace Skilled Copywriters?

By Nicki Krawczyk

Can Copywriting Software Replace Skilled Copywriters?

I recently got this question from a subscriber and it’s been something I’ve been meaning to address since I saw this headline in a business email: “JPMorgan Chase Partners with an Ad-Writing Machine…Literally.” The crux of the story is that they’ve signed a five-year deal with a start-up called Persado that uses AI to write creative ad copy. SCREEEEEEECH. I sense … [Read more...]

Is it Better to Be an On-Staff Copywriter or a Freelance Copywriter?

By Nicki Krawczyk

being an on-staff copywriter versus a freelance copywriter

One of the (many) great things about being a copywriter is that it’s a very flexible career: In many ways, you can work for whom you want to and work how you want to. But that much flexibility and so many opportunities can be overwhelming for people, so I often get asked if it’s better to focus on on-staff or freelance copywriting careers. The first thing I want to make … [Read more...]

Which Work From Home Writing Jobs Are Real?

By Nicki Krawczyk

Which Work From Home Writing Jobs Are Real?

Okay, let’s get one thing straight: There are a LOT of scams out there. And a lot of things that sound too good to be true (if not most of the things) actually ARE too good to be true. But let’s get another thing straight while we’re at it: Copywriting—the actual career of writing copy—is not one of those. It’s a real career and plenty of people are enjoying doing that work … [Read more...]

5 Ways to Vastly Improve Your Pitches to Would-Be Copywriting Clients

By Nicki Krawczyk

Woman types on laptop with calendar screen pulled up. A block of time for client pitch pops out from calendar in a bright raspberry color.

Not only should you not be afraid of pitching would-be copywriting clients, but, in fact, they want you to pitch them. And, of course, we’ve also already covered how pitching is the only way to truly be in control of your business and your income and why “easier” ways of finding work (I’m looking at you, UpWork and Freelancer!) are actually the fast track to … [Read more...]

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Portfolio Tips

Why listing out all of your possible copywriting services may not be a great idea

Do You Need to List Your Copywriting Services on Your Portfolio Site?

Should I List Prices on My Copywriting Website?

4 Things Most Copywriters Get Wrong on Their Portfolio Websites

4 Things Most Copywriters Get Wrong on Their Portfolio Websites

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