For many copywriters, the transition to becoming a copywriter is filled with the fears that come with any major life change: inadequacy, uncertainty, being judged, and, the overall fear of failure. In the The Bravest You: 5 Steps to Fight Your Biggest Fears, Find Your Passion, and Unlock Your Extraordinary Life, author Adam Kirk Smith breaks down these common fears and six … [Read more...]
When Copywriting Panic is Bad—and When it’s Good
Your heart pounds. Your stomach is in knots. You break out into a sweat: You’re panicked. But the good news is that sometimes that panic is actually good for you. How can you tell the difference? So, right off the bat, I want to cover the fact that this is going to get better. Part of the reason you’re panicking is that you’re still relatively new to copywriting. I remember … [Read more...]