While work is certainly how we move our businesses forward, sometimes we also all need a break. Some time off. Maybe even some treats. So, in that spirit, today we present our 2020 Holiday Gift Guide. Are they things you absolutely need? Of course not! These are things you might helpful, things you might find a little indulgent, and things you might even find fun. You've … [Read more...]

Okay, look, I promise that I'm not going to be the 10,000th person today to tell you that we’re living through “challenging times.” But I will, gently, remind you that while some worrying is natural…it’s not going to help anything. (And, as copywriters, we’re very fortunate that there’s a bit less to worry about for us than for lots of other people.) So, in the spirit of … [Read more...]

I used to think that bouncing around from project to project (or activity) every few minutes was the key to my productivity. “I need variety!” I thought. Wrong! What I was actually doing was burning up attention and willpower each and every time I switched tasks. I wondered why I was so exhausted only halfway through the day and why I’d gotten so little done at the end of … [Read more...]

If there’s one trait that will separate the successful from the unsuccessful in pretty much any field, it’s persistence. (I have a visceral dislike of the faux word “sticktoitiveness” so you will NOT see that here. You’re a writer; I’m sure you understand.) You can get the hyper-detailed road map to exactly where you want to go, but unless you start walking down that … [Read more...]

I’m a big believer in continual learning; if you ever think you know everything about something, you’re in BIG trouble. And, lucky for us, there are more ways than ever to consume new content and ideas: Podcasts, videos, courses, blog posts—the list goes on and on. But as writers, many of us still have a certain fondness for the written word in classic book form (ebook … [Read more...]

Everyone's back to work this week, so we're going to keep things quick and simple! Here are six podcasts and six books you should consider checking out this year: Each one has been chosen to inspire you and/or educate you as a professional and as a business owner. Enjoy! Podcasts Worth Checking Out: Mind Your Business Podcast with James Wedmore Breakthrough Success How I Built … [Read more...]

Every few months, I like to put together a list of books that I’ve read recently and that I think will help you in your pursuit of your copywriting and general life goals. With that said, here’s today’s list! Design the Life You Love: A Step-by-Step Guide to Building a Meaningful Future by Ayse Birsel Recently, I took a solo weekend retreat to clear my head and come up … [Read more...]

There are some truths that you can’t just remember. When you hear them, they make sense…but after a time, your brain goes back to trying to convince you of something different. I was reminded of this recently when I was doing a springtime purge of all of the things I’ve accumulated over the past year and came across my copies of Steven Pressfield’s The War of Art and Turning … [Read more...]