There are some truths that you can’t just remember. When you hear them, they make sense…but after a time, your brain goes back to trying to convince you of something different. I was reminded of this recently when I was doing a springtime purge of all of the things I’ve accumulated over the past year and came across my copies of Steven Pressfield’s The War of Art and Turning … [Read more...]
Copywriting Q&A: 4 Books All Job-Seekers Should Read
Open up your Amazon wishlist! If you’re looking for a job—or, well, think you ever will be again—we’ve compiled a list of books you’ve just got to read. Ready to tackle your summer reading list? Read on… Today’s question comes from Bridget S., who asks, “I’m gearing up to find a new job; probably in the fall. I’ve enjoyed your ‘must-read’ lists in the past. Do you have any … [Read more...]
Copywriting Q&A: 4 More Books Copywriters Need to Read
There's no end to your education, but that education should stay fun, don't you think? To that end, we've compiled a list of four more books you should add to your copywriter reading list. Got your Amazon wish list ready? Read on... Today's question is from Eleza B. who asks, "Are there any books you recommend I read to keep me on top of my copywriting game?" Now that we're … [Read more...]
Copywriting Q&A: 3 Books Every Copywriter Must Read
Today's question comes to us from Mike G., who gets right to the point right away asks, "What books do you recommend for copywriters?" Great question, Mike. I've read a lot of books on writing in my career and these are three that I can definitively say that every copywriter—really, anyone who writes anything—should read. 1. Bird by Bird by Anne Lamott Many writers … [Read more...]
