We've said it once and we'll say it a million more times: giving and receiving feedback is a skill. And, it's a skill not enough professionals, copywriters or otherwise, workout enough. So, while it can sometimes be hard to receive feedback on our copywriting, we can take what we learn from how we receive feedback and incorporate it into how we give copywriting feedback. If … [Read more...]
What Makes a Good Call to Action (CTA)?
As a copywriter, the pieces you write will almost always include a call to action, or CTA. A CTA is the action you want a user to take. So, if you’re writing an email and the goal is to get them to buy a certain product, it may mean linking the text “shop now,” or even working with the designer to put copy on a button or include small arrows/carrots (>>) next to the … [Read more...]
The Top 10 Benefits of a Copywriting Career
With Thanksgiving coming up fast, it seems like a good time to think about all of the things we’re thankful for—and, for me, one of those things is definitely my career. I thought I’d share ten things that I’m thankful for about copywriting to give you a little insight into exactly why I’m so passionate about this career. 1. I Get to Write for a Living As a … [Read more...]
Episode 158: Set Your Future Self Up for Success Right Now
Today’s episode is a little bit Back to the Future-esque as we dive into the concept of setting your future self up for success. This is something the Filthy Rich Writer team is verrry big on, so we want to share some of the best actions that will make future you oh so thankful. Tend to drag your heels before sending an invoice? Always finding a reason not to update your … [Read more...]
Episode 142: On-Staff vs. Freelance Copywriting: Which is Better?
One of the wonders of a copywriting career is how versatile and flexible it can be. But having so many opportunities and so much freedom can feel overwhelming, especially when you don’t know which direction is best to take. Nicki and Kate answer the long-standing debate once and for all: Is it better to focus on on-staff or freelance copywriting careers? The answer is not as … [Read more...]
Episode 160: How This Teacher Doubled Her Salary and Decreased Stress – Amanda’s Story
As many teachers will know, the relentless nature of the job and never-ending to-do lists can certainly take their toll. After 11 years in the profession (frankly anyone deserves a medal for that!), Comprehensive Copywriting Academy student Amanda knew it was time for a change. After making the fun realization that you can *actually* write for a living–and get paid extremely … [Read more...]
Episode 157: Are You Living in the Gap or the Gain?
If you’re anything like most of the members in our community, you're probably the type of person who sets goals and measures yourself against “ideals''. But sometimes, in the pursuit of those dreams, we forget to give ourselves credit for what we’ve already achieved. Built your portfolio? Sent your first pitch? Landed your first client?! These are all HUUUGE wins worth … [Read more...]
BONUS: Laser Coaching – How to Land Copywriting Work with an Ad Agency
On today's Laser Coaching call, Nicki and Kate meet with a Comprehensive Copywriting Academy student who is wondering if she needs to change her approach when pitching ad agencies in particular. In this info-packed coaching call, you’ll hear advice around how to demonstrate that you can think strategically and what to do if resistance is getting in the way of your … [Read more...]
Episode 156: 11 Years in Social Work to a $10K/Month Copywriting Career – Sonali’s Story
Like many Comprehensive Copywriting Academy students, Sonali came from an entirely different professional background. After 11 years in social work, she knew it wasn't her forever job. Sonali always had an affinity for writing and copywriting soon became an attractive career choice. Sonali decided to go all in on her new career and set a goal to hit $5K a month by June 2023. … [Read more...]
Episode 155: Top Copywriting Advice from Working Copywriters
We’ve had the pleasure of hearing some truly remarkable stories and transformations from the students inside our Comprehensive Copywriting Academy. In this special episode, we’re giving you a roundup of some of the very best advice from our CCA students and working copywriters. What all of our success stories have in common? A willingness to embrace discomfort, dream a little … [Read more...]
Episode 154: How Freelancers Can Masterfully Juggle Multiple Projects – with Kaitlyn Spinney
Ever felt like your to-do list is about to stage a coup? Some tasks have practically set up camp there for what feels like forever, and you keep telling yourself you'll get around to them... eventually. Here to arm you with the knowledge to tackle your to-do list with ease is our own operations manager and go-to problem-solver, Kaitlyn Spinney. Tune in to hear her expert … [Read more...]
BONUS: Laser Coaching – Balancing a Copywriting Career with an Acting Career
Copywriting is an ideal way to supplement your income. It’s flexible, creative, fun, and you can work with clients from anywhere. But when you’re not consistently working on your copywriting business and honing your skills, it can feel like an uphill battle. Comprehensive Copywriting Academy student Indigo is struggling to balance her acting career with her copywriting work, … [Read more...]
Episode 153: How to Write Powerful Copy (Even When the Product or Service Isn’t Interesting)
As a copywriter, you get to write for a whole range of different brands and industries (especially when you follow our "no niche" advice). And while you might get your fair share of exciting projects writing about exotic travel, luxury products, and delicious food, other topics may seem a little more…dull. We get it–it may seem hard to convince someone that a tractor … [Read more...]