The best way to learn to do something (like copywriting) is to learn it from someone who’s actually done it. That includes learning from their mistakes as well as their successes. And that’s exactly what you can do by listening to this episode.
Nicki and Kate dive into the biggest mistakes that they’ve made in their careers and what they could’ve done differently in each situation. Listen and learn how you can prevent yourself from making the same errors in your career!
Looking for closed captioning or a transcript? Check out the episode on YouTube!
A Sneak Peek at the Episode
[1:50] Kate reveals her first mistake, when working as a freelancer, she missed an initial meeting with a new client.
[7:30] Kate’s takeaway from the experience was the importance of setting her alarms and staying organized.
[10:45] Nicki shares her first mistake, when she got comfortable with a client and waited for the work to come in, instead of proactively continuing to market herself.
[18:35] Kate’s second major mistake when working as a copy editor, and didn’t catch a major error. Luckily it was online and could be corrected, but not before it was noticed by the client!
[23:20] What our clients deserve is for us to do the work and review it to make sure it’s the best work, before sending it on.
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About the Build Your Business Podcast
Ready to turn your love of writing into a successful copywriting career?
Join professional copywriters Nicki Krawczyk and Kate Sitarz to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Nicki and Kate have 20+ and 10+ years of experience, respectively, writing copy for multi-billion-dollar companies, solopreneurs, and every size business in between.
Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here.
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Last Updated on September 10, 2023