The #1 thing most freelancers overlook when setting income goals isn’t strategy or skill—it’s their finances.
If you don’t know your numbers, you can’t hit your goals. Period.
In this episode, we’re sharing practical, real-world advice for managing your copywriting income like a business owner.
From tracking your revenue to making smarter decisions with your money, this is the financial clarity you need to grow to six figures—and beyond.
TUNE IN: Spotify | Apple Podcasts | Stitcher
Looking for closed captioning or a transcript? Watch the episode on YouTube!
A Sneak Peek at the Episode
[1:00] Today we are talking about personal finances when it comes to your freelance clients and freelances businesses.
[5:20] It’s okay to take into account how difficult a client is when structuring the pricing.
[7:30] You don’t always remember if a client was a good experience or not, so it’s helpful to have notes outlining the experience, so you can charge accordingly if you choose to work with them again int he future.
[9:50] It’s important to not put all of your eggs in one basket and have multiple income streams (ie. multiple clients).
[10:30] As you gain experience as a copywriter and have different clients you will learn to manage your pitching and outreach to new clients.
[15:30] When working as a freelancer you need to watch where your income is going, and direct your income appropriately into savings for taxes and retirement.
[19:50] When investing money into retirement or taxes or savings, be sure you have made that money first.
Get an *Exclusive* Bonus Recording!
Tell us what you love about the podcast and what you hope to hear next! When you do, you can get access to an exclusive bonus recording featuring five wildly successful entrepreneurs who share what they do (and don’t!) look for when hiring copywriters. You do not want to miss it!
Get all the details on how to get your recording here »
About the Build Your Business Podcast
Ready to turn your love of writing into a successful copywriting career?
Join professional copywriters Nicki Krawczyk and Kate Sitarz to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Nicki and Kate have 20+ and 10+ years of experience, respectively, writing copy for multi-billion-dollar companies, solopreneurs, and every size business in between.
Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here.
See Previous Episode
Ep. 111: From Financial Professional to Copywriter – Chaundell’s Story
Last Updated on May 29, 2025
