If you find yourself putting off pitching because it feels intimidating, you’re not alone. But in order for pitching to feel less intimidating you need to START pitching.
On this bonus podcast episode, CCA student Alex joins Nicki and Kate for a Laser Copy Coaching session to dig into why she finds pitching overwhelming. If you’re looking for guidance on how to overcome resistance to pitching and why you need to give yourself grace if you don’t hear back, take a listen now!
Looking for closed captioning or a transcript? Check out the episode on YouTube!
A Sneak Peek at the Episode
[1:45] On this bonus episode we meet Alex, a CCA student who is struggling with pitching. She finds it overwhelming and intimidating and is looking for guidance from our experts!
[3:15] Nicki advises that it is beneficial to make pitch conversational and try not to sound too sales-y.
[5:40] When writing a pitch set a timer for yourself and just what you can accomplish in that time. It helps to keep you on track and remove the emotions from the situation.
[7:05] Pretend it’s not a business you are pitching, but that you are writing to a friend. Don’t allow yourself to become too invested in a single pitch.
[8:00] Pitching gets better and easier with practice. You can help yourself to understand that this is the next step, but it’s not life or death. If you send a pitch and get no response, it’s okay.
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About the Build Your Business Podcast
Ready to turn your love of writing into a successful copywriting career?
Join professional copywriters Nicki Krawczyk and Kate Sitarz to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Nicki and Kate have 20+ and 10+ years of experience, respectively, writing copy for multi-billion-dollar companies, solopreneurs, and every size business in between.
Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here.
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Last Updated on September 11, 2023