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Filthy Rich Writer

Tips, tools, & training for new and aspiring copywriters.

Tips, Tools and Training for New and Aspiring Copywriters

  • What does “Filthy Rich” mean? It means having a job you love, being good at what you do…and making great money doing it!

Should Copywriters Be Concerned About a Recession?

By Nicki Krawczyk 4 Comments

A man is sitting with his face in his hands next to a chart with a plot line that is steeply trending downwards.

Do the words “fiscal cliff” and “economic trouble” fill you with fear? Take heart: copywriting is one of the best jobs in a recession. First, while there will be a recession at some point in the future (since that’s how economies work), there’s no way of telling if one is on the horizon and how long or difficult it could be. Second, I would never tell you not to be … [Read more...]

What You Need to Talk to Your Copywriting Clients About Right Now

By Nicki Krawczyk 4 Comments

A man wearing a white sweater is holding a blue alarm clock. He has a shocked expression on his face. The background behind him is blurred out.

Okay, we’re going to keep it short this week because, frankly, there isn’t a lot of time. And that’s the point. It’s already mid-October, less than two and a half months away from the beginning of the holiday season. (Hanukkah starts on December 22nd this year.) And only seven weeks away from Black Friday! This means that brands need to start thinking now about their … [Read more...]

Why the Way Most Copywriters Look for Work…Doesn’t Work

By Nicki Krawczyk Leave a Comment

A magnifying glass is hovering over the classified section of a newspaper and through the lense there is a section of the paper that reads "jobs".

I’ve heard it, you’ve heard it, we’ve all heard it: “Writers don’t make any money!” Or, even more specifically: “Copywriters don’t really make any money—it’s all lies.” As someone who, when I’m focused on just copywriting, has no problem hitting six figures and now dedicates a large portion of my time to helping others maximize their copywriting income too, let me … [Read more...]

Can Copywriting Software Replace Skilled Copywriters?

By Nicki Krawczyk 4 Comments

A robotic hand typing on a laptop next to a human hand also typing. The laptop is silver and the robotic hand is white.

It's a question almost every new copywriter has: "Is AI taking over copywriting?" It's a valid concern. If you're getting into a new career, you want to know there's going to be work and job growth potential. And it's a question I’ve been excited address since I saw this headline in a business email: “JPMorgan Chase Partners with an Ad-Writing Machine…Literally.” The … [Read more...]

5 Ways to Vastly Improve Your Pitches to Would-Be Copywriting Clients

By Nicki Krawczyk 15 Comments

Woman types on laptop with calendar screen pulled up. A block of time for client pitch pops out from calendar in a bright raspberry color.

Not only should you not be afraid of pitching would-be copywriting clients, but, in fact, they want you to pitch them. And, of course, we’ve also already covered how pitching is the only way to truly be in control of your business and your income and why “easier” ways of finding work (I’m looking at you, Upwork and Freelancer!) are actually the fast track to … [Read more...]

How to Sell a Sales Page Project

By Nicki Krawczyk 2 Comments

how to sell sales page projects to copywriting clients

Over the past few weeks, we’ve talked about why sales pages are such a great project for copywriters and how to write them so that they’re exceptionally effective. Today, we’re going to dive into tactics for helping to you sell sales page projects to clients or, more specifically, how to sell yourself as the ideal writer for a client’s sales page project. The thing about … [Read more...]

The Copywriting Project That Sells Itself to Your Customers

By Nicki Krawczyk Leave a Comment

the copywriting project that sells itself to clients

I know I don’t have to tell you that better copy makes a website more effective. If the copy is better, visitors to that site will be more likely to interact, more likely to do what the website’s owner wants them to do. But not all copywriting projects are created equal. Some copywriting projects are ones that are a higher priority than others for clients. And there's one … [Read more...]

Who Do Copywriters Write For?

By Nicki Krawczyk Leave a Comment

who do copywriters write for

I’m going to assume you’re already clear on what copy is—persuasive writing, designed to either literally sell something or to persuade someone to take an action or think a certain way—and that you’re also clear on the difference between content and copy. (If not, you can check it out here.) But I think there’s still some confusion out there about where you find copywriting … [Read more...]

Why Design Studios Can Be a Key to Steady Work

By Nicki Krawczyk 4 Comments

what is a design studio

We’ll keep this one short and sweet—but don’t skip it, because design studios could end up being instrumental in your success! As a new copywriter, once you land your first few local clients, it’s time to branch out. Sure, you’ll start expanding your prospecting, you’ll start engaging with remote potential clients, and you’ll get listed with recruiters. But if you’re ignoring … [Read more...]

The Simplest Way to Start Finding Copywriting Clients

By Nicki Krawczyk 215 Comments

Woman in wool blazer and brown leather bag looks at her phone while people in business attire pass around her as the sun starts to set.

For a lot of new (or would-be) copywriters, one of the most daunting steps in the process is to start finding copywriting clients. “Where are they? Who are they? How do I talk to them? Will they reject me?” We’ve talked a little bit about why you don’t need to be afraid of finding clients already, and today I want to talk about the simplest way to start finding them. And … [Read more...]

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