Copywriting seems like a fun job…but is copywriting a good career? Today we’re going to explore the truth behind copywriter job satisfaction and get into the nitty gritty of what the day-to-day life is like. First, let’s talk a little about what copywriting entails. In the broadest terms, it involves taking a company’s offering and creating a way to convey that to its … [Read more...]
6 Work from Home Sanity Killers (And How to Combat Them)
Sometimes, working from home is just as much a curse as a blessing. The distractions are plentiful, and there’s no boss to raise an eyebrow when you’re online shopping. Those built-in boundaries that help keep you focused in an office simply don't exist when you work from home. If you watch a movie at your desk or lay your head down to take a nap, there are no coworkers to … [Read more...]
What Will Copywriting Look Like in 10 Years? The Future for Copywriters is Bright
Good news first: the future of copywriting is safe. Copywriting—whether, full-time, part-time or freelance—isn't going anywhere. The bad news is there are plenty of sensationalist stories that will make you think otherwise. Downsizing, outsourcing, offshoring, automation: there are certainly a lot of words for economic panic, aren't there? Add to that the biweekly articles … [Read more...]