Deciding to go freelance instead of working a traditional 9–5 can be incredibly anxiety inducing. In this episode, Nicki and Kate discuss how job safety is an illusion and the only way to truly be “safe” is to be in control of your career yourself. Freelancing allows for control over practically every aspect of your livelihood.
Listen to this episode to hear some hard truths about job safety and learn how being a freelancer can give you the freedom to live your life the way you want to.
Looking for closed captioning or a transcript? Check out the episode on YouTube!
A Sneak Peek at the Episode
[1:30] Nicki and Kate want to dive into the benefits of freelancing. First, they go over why full-time jobs are not as safe as one might think.
[3:20] At the end of the day, companies need to survive and sometimes your employment (no matter how loyal you are) is costing them more than they can afford. Nicki and Kate continue to explain many ways in which a full-time employment isn’t actually as secure as most of us think.
[7:50] Nicki explains how consistently pitching is key to job safety as a freelancer.
[9:15] When you have a system for pitching, you are in control of your career. Nicki continues the conversation on creating job safety as a freelancer with constant pitching and using a system to pitch, follow up, and schedule clients.
[11:30] Nicki and Kate discuss the benefits of the control you have as a freelancer. You can ramp up your pitching, thus your work and income, whenever you want.
[12:30] Kate drops the crazy fact that by 2027, it is projected that 60% of the workforce will be contract workers! (Study: 60% of workforce will be independent by 2027)
[13:05] The “gig economy” is more than just Uber and DoorDash. Kate and Nicki explain how the world is transforming to be more and more freelance everyday.
[15:38] As a freelancer, you can have your eggs in many baskets instead of relying on your employer to provide everything for you. Kate talks more about the freedoms that come with being a freelancer.
[17:00] Freelancing doesn’t have to be your full time job for you to reap the benefits. Nicki explains how having a freelance side hustle can be a source of extra income and a potential way out of your full-time job should you ever want to leave.
[19:00] There are a ton of “scary” things that employers tend to handle for their employees such as taxes, healthcare, and 401Ks. Kate recommends doing the math to relieve some of that stress about how to be on top of all of those as a freelancer. (Spoiler: there are a ton of pros to controlling your benefits as a freelancer!)
[21:45] With freelance work, you can set yourself up practically anywhere. Nicki talks about how excited she is to finally travel again after the whirlwind of a year it has been.
- Listen: Why Freelancing in a Recession is Wildly Effective
- The New Truth of Today’s Working World
- How to Avoid a Work Dry Spell
- Is It Better to Be an On-Staff Copywriter or a Freelance Copywriter?
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About the Build Your Business Podcast
Ready to turn your love of writing into a successful copywriting career?
Join professional copywriters Nicki Krawczyk and Kate Sitarz to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Nicki and Kate have 15+ and 10+ years of experience, respectively, writing copy for multi-billion-dollar companies, solopreneurs, and every size business in between.
Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here.