This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com/FRW and get on your way to being your best self. ⛰️ National parks.🇲🇽 Mexico.📍And currently Arizona. As someone who values her freedom and flexibility, Sarah has been RVing since 2019 and living her dream working wherever she wants, whenever she wants. By the time this … [Read more...]
Episode 229: Changing a Habit? Here’s the Cycle You’re Going Through
🟢 Good news: we always have the option to learn and grow as humans. 🟡 Bad news: improving ourselves requires change. And change requires you to go through a 5-stage emotional cycle. 🔴 The worst news: most people are doomed to repeat stages 1 to 3 over and over and over again. Whether you're learning to write copy, attempting a consistent gym routine, … [Read more...]
Episode BONUS: AI & Copywriting: Using AI to Your Advantage to Wow Clients and Land High-Paying Work
AI is coming for your job next 😟 AI is wiping these people out of work 😰 Within 5 years, AI will destroy these careers 😱 People loooooove to click on sensationalist, put-a-stake-in-the-ground headlines. And the algorithm just feeds the drama. No one is clicking on headlines like "AI is changing the way these 5 job roles go about their work." But here's the boring … [Read more...]
Episode 223: If Not Now, When? A Deep Dive Into Decision Making
You've probably heard the saying, "The best time to plant a tree was 20 years ago. The next best time is today."And that's never been more true with anything worthwhile in life: In this episode of the Build Your Copywriting Business podcast, Kate and I are exploring the question, "If not now, when?"Turns out, we often have very good answers to that question.I'll do it when my … [Read more...]
Episode 221: “I Don’t Want To!” Tactics for Completing Un-Fun Tasks
This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com/FRW and get on your way to being your best self. Do it! Just do it!" That's often what I find myself yelling at my computer screen when I don't want to do the task that I know I need to do. Now, I'm the first to admit that I'm not the most productive person in the world. … [Read more...]
Episode 220: How to Have Uncomfortable Client and Work Conversations
It's SO much easier to avoid difficult conversations. (Frankly, sometimes I'm so tired, I want to avoid conversations all together!) But, *sigh*, that's not the way to be a professional. On this episode of the Build Your Copywriting Business podcast, Kate and I are sharing examples of client conversations that you might be tempted to avoid, … [Read more...]
Episode 212: The Dangers of Steady Copywriting Clients
Having one steady, high-paying copywriting client is the dream, right?Well, to be honest, no. Copywriting is a little bit like investing. Putting your eggs all in one basket leaves you vulnerable to the whims of one company. That's why diversification is so important.When you have multiple copywriting clients, it doesn't matter if work slows down … [Read more...]
Episode 203: Secrets to Smooth Copywriting Client Relations
We've talked a lot about boundaries. You know they're important ...... but how are you with enforcing your boundaries?It's all too easy to let those boundaries slide. And the message your sending when you set a boundary, but don't enforce it, is that none of your boundaries mean anything.Brutal, but true. On this episode of the Build Your Copywriting … [Read more...]
Episode 202: Self-Management Strategies for Getting Stuff Done – Crystal’s Story
Ever set your mind to make a change (like, oh, say buying a course?), ready to dig in and go full steam ahead and then ...... find life getting in the way?That was the start of Crystal's journey.But, she kept seeing fellow Comprehensive Copywriting Academy students posting wins in the student-only Facebook group. She knew life was always going to get in the way—and … [Read more...]
Episode 200: Top Copywriting Myths, Busted – Part I
Turns out, just because it's on the Internet doesn't mean it's true. ;)Now, many of us know this, but it can be easy to believe things we read or see—even on an unconscious level ...... And some of those things may be getting in the way of you achieving your full copywriting success—or even preventing you from getting into copywriting in the first place! Raise … [Read more...]