When Kate Kosydar first discovered copywriting, she had been working full time in the faith-based nonprofit world for more than a decade. She talks about why she pursued copywriting and how she realized her original definition of copywriting (being "salesy" or selling out her values) was not at all what it actually ended up being. You can make a difference as a copywriter … [Read more...]
Ep. 32: Starting a Copywriting Business with a Chronic Illness – Dorothy’s Story
When Dorothy became disabled by a chronic illness, she not only had to learn to manage her symptoms, but she had to leave her job. That upheaval lead her to copywriting and creating the job she needed for herself. When Nicki first talked with Dorothy, it was early 2020 when she was just starting to pitch. Then, you'll hear Nicki, Dorothy, and Kate in spring of 2021. Dorothy … [Read more...]
Ep. 28: Journalist Turned Copywriter – Dori’s Story
Before Dori joined the Comprehensive Copywriting Academy, she had a thriving career as a travel journalist. When the coronavirus hit, she decided to pursue copywriting. On this week's episode, we're getting a little before/after glimpse at Dori's career. What you'll hear first is Nicki talking with Dori in Fall 2020 when she was just starting her copywriting career. Then, … [Read more...]
Ep. 24: Freelancing During the Covid-19 Pandemic – Stuart’s Story
What happens when a pandemic hits and you're furloughed from your job? For Stuart Tarn it meant taking advantage of his additional time and learning an entirely new skill. Stuart has been in his current job in the airline industry for nearly 17 years. In this episode, he shares why he pursued copywriting, the ways his past experiences help his copywriting, and some of the … [Read more...]
Ep. 20: Changing Careers to Become a Copywriter – Adele’s Story
Adele joined the CCA in July 2020 when she decided to make a career change after burning out in her job. Nicki originally talked with Adele in the Fall of 2020 to hear about her journey to copywriting. But, like many CCA students, work started to snowball fast. So, Nicki and Kate caught up with Adele again in early 2021 to talk about how things are going. You'll also hear … [Read more...]
Ep. 16: Freelancer to Full-Time Remote Copywriter – Karisa’s Story
Karisa joined the Comprehensive Copywriting Academy in fall of 2019 and sent her first pitches in January 2020 during Pitch-a-palooza, an annual event for CCA students. She landed her first client from one of her first five pitches. Then COVID happened. But, like many skilled copywriters, Karisa had a fantastic 2020. On this episode, you'll first hear Karisa and Nicki's … [Read more...]
Ep. 12: Copywriting as a Side Hustle – Alicia’s Story
Alicia Castro is a full-time SEO analyst by day and a self-described word-wielding warrior by night. She got into the marketing world by accident when she took her SEO role and decided to pursue copywriting as a side business. In this episode, Alicia shares her creative process, what motivates her, and her advice for others getting started in copywriting. You can check out her … [Read more...]