• CCA Student Sign In

Filthy Rich Writer

The #1 All-in-One Online Copywriting Program

The #1 All-in-One Online Copywriting Training Program

  • What Is Copywriting?
    • What Is Copywriting?
    • Why Copywriting is the BEST Career for Writers
  • Blog
    • Most Popular
    • Mindset & Professional Development
    • Portfolio
    • Business Development
    • Book Recommendations
    • Pitching
    • Copywriting Tips
    • Terms to Know
  • Podcast
    • Build Your Copywriting Business Podcast
    • Latest Episodes
    • Student Stories
  • Copywriting Training
    • Learn About the Comprehensive Copywriting Academy
    • CCA Next Level
  • CCA Reviews
    • CCA Reviews
    • Videos: CCA Student Stories
    • Videos: CCA Student Reviews
    • CCA Student Wins
  • About Us
    • About Us
    • About Nicki Krawczyk
    • Press
  • Copywriting Tools

The Self-Care Habit That Copywriters Just Can’t Skip

By Nicki Krawczyk Leave a Comment

essential self-care habit for copywriters
Many new copywriters have questions about which computers are best and which services are best for building their website and things like that.

And those are important questions, but they’re putting the cart in front of the horse a bit. There’s one crucial habit that most copywriters don’t give enough thought to, and it can be deeply detrimental to their work.

Now, look: I’m sure things like meditation and yoga and getting regular massages would benefit copywriters. (They seem to benefit just about everyone.)

But this particular self-care habit is one that copywriters might actually actively choose to cut back on instead of invest more time into—especially when they’re facing tight deadlines.

Confusing? You bet. Paradoxical? Absolutely.

Have you guessed what it is yet? Let’s not tiptoe around it any longer. This crucial self-care habit is…sleep.

Now, wait—before you shout, “BORING! I know I should be sleeping,” let me ask you a question: When’s the last time you slept without waking up to an alarm? (Or a child, or a pet?)

You know you should be sleeping…but you’re probably not getting ample amounts.

Let’s look at this from another angle. If self-care doesn’t motivate you but cash does, then listen up: Even sleeping just a little bit less than you should can drastically affect your creative performance.

And, lest you forget, for a copywriter, your creative performance is your bread and butter.

In Arianna Huffington’s book The Sleep Revolution, she reports that two weeks of getting six hours of sleep is equivalent to the performance incapacity of someone who has gone 24 hours without sleep.

Sleep is essential to creativity. You simply cannot create effective, insightful, and creative copy without sleep. So how well do you think you’d write copy if you were facing the same performance incapacity as if you’ve gone without 24 hours of sleep?

I think you might be seeing my point now.

Yes, your portfolio is important. And your contacts are important. And your experience is important.

But your mind—and your ability to use it—is the most important. And that’s why taking care of your mind (and your ability to use it) has to be of the utmost importance.

And if you’re a copywriter who consistently stays up late or gets up early to hit your deadlines, you’re giving yourself an extra hurdle of trying to write your best work when your brain isn’t up to the task. 

Sleep needs to be a priority: not just because you feel better, but because you function better. You write better copy and you’re a better partner for your clients.

Sleep isn’t an extra for a successful career. It’s an essential.

Your turn! How are you going to make sleep more of a priority? Let us know in the comments below!

Last Updated on July 4, 2023

Filed Under: Business Development, Mindset & Professional Development Tagged With: self care

Interested in Copywriting? Get our Free Video Training!

Plus, get on the list for updates, freebies, and more :) 



About Nicki Krawczyk

Nicki is a copywriter, copy coach and the founder of Filthy Rich Writer. She's been writing copy for more than 20 years.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Click here to subscribe

Break Into Copywriting

Sign up to get our FREE video training, special resources, and more!



Click here to subscribe

Comprehensive Copywriting Academy

Join the copywriting training program that's helping people just like you build successful copywriting careers!

Learn more
Comprehensive Copywriting Academy from Filthy Rich Writer

Portfolio Tips

  • Nicki Krawczyk, founder of Filthy Rich Writer and the Build Your Copywriting Business podcast
    Ep. 43: 4 Biggest Copywriter Portfolio Mistakes
  • Home office with desktop computer, tablet, and a mobile
    3 Copywriter Portfolio Examples That Wow Clients
  • Nicki Krawczyk, founder of Filthy Rich Writer and the Build Your Copywriting Business podcast
    Ep. 22: Why Every Copywriter MUST Have an Online Portfolio

Top Resources

  • What is Copywriting?
  • How Much Do Copywriters Actually Make?
  • Is Copywriting Hard to Get Into?
  • Why Copywriting Certificates Are B-S
  • How Soon Can You Make Money as a Copywriter?
  • What Does a Copywriter Actually Do?
  • Copywriting vs. Copyediting: What's the Difference?
  • Avoid the Copywriting Niche Trap
  • Upwork is NOT the Path to Copywriting Success
  • Getting Started in the Comprehensive Copywriting Academy

Recent Articles

  • Nicki and Kate sit at a table with podcast recording microphones, notebooks, and Filthy Rich Writer mugs, with the words "Build Your Copywriting Business" above them.
    Episode 227: How Do I Write an About Page? [Copywriting Tips]
  • Nicki and Kate sit at a table with podcast recording microphones, notebooks, and Filthy Rich Writer mugs, with the words "Build Your Copywriting Business" above them.
    Episode 225: What Jobs Can I Do As a Copywriter?
  • Nicki and Kate sit at a table with podcast recording microphones, notebooks, and Filthy Rich Writer mugs, with the words "Build Your Copywriting Business" above them.
    Episode 223: If Not Now, When? A Deep Dive Into Decision Making
  • Nicki and Kate sit at a table with podcast recording microphones, notebooks, and Filthy Rich Writer mugs, with the words "Build Your Copywriting Business" above them.
    Episode 221: “I Don’t Want To!” Tactics for Completing Un-Fun Tasks
  • Nicki and Kate sit at a table with podcast recording microphones, notebooks, and Filthy Rich Writer mugs, with the words "Build Your Copywriting Business" above them.
    Episode 220: How to Have Uncomfortable Client and Work Conversations
  • Instagram
  • Facebook
  • YouTube
  • LinkedIn

Copyright © 2025 Filthy Rich Writer | Contact Us | FAQs |About Us | Terms of Service | Privacy Policy| Business Affiliates

Manage Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
View preferences
{title} {title} {title}