• What is Copywriting?
    • Why Copywriting is One of the Most Enjoyable, Flexible Careers
    • Answers to Your Top Questions About Copywriting
  • Blog
    • Most Popular
    • Mindset & Professional Development
    • Portfolio
    • Business Development
    • Book Recommendations
    • Pitching
    • Copywriting Tips
    • Terms to Know
  • Podcast
    • Latest Episodes
    • Top Episodes for New Copywriters
    • Student Stories
  • Copywriting Course
    • Learn About the Comprehensive Copywriting Academy
    • CCA Student Sign In
    • CCA Next Level
  • CCA Reviews
    • CCA Student Wins
    • Videos: CCA Student Reviews
  • Store
  • About Us
    • About Us
    • About Nicki Krawczyk
  • Contact Us

Filthy Rich Writer

Tips, tools, & training for new and aspiring copywriters.

Tips, Tools and Training for New and Aspiring Copywriters

  • What does “Filthy Rich” mean? It means having a job you love, being good at what you do…and making great money doing it!

The Self-Care Habit That Copywriters Just Can’t Skip

By Nicki Krawczyk Leave a Comment

essential self-care habit for copywriters
Many new copywriters have questions about which computers are best and which services are best for building their website and things like that.

And those are important questions, but they’re putting the cart in front of the horse a bit. There’s one crucial habit that most copywriters don’t give enough thought to, and it can be deeply detrimental to their work.

Now, look: I’m sure things like meditation and yoga and getting regular massages would benefit copywriters. (They seem to benefit just about everyone.)

But this particular self-care habit is one that copywriters might actually actively choose to cut back on instead of invest more time into—especially when they’re facing tight deadlines.

Confusing? You bet. Paradoxical? Absolutely.

Have you guessed what it is yet? Let’s not tiptoe around it any longer. This crucial self-care habit is…sleep.

Now, wait—before you shout, “BORING! I know I should be sleeping,” let me ask you a question: When’s the last time you slept without waking up to an alarm? (Or a child, or a pet?)

You know you should be sleeping…but you’re probably not getting ample amounts.

Let’s look at this from another angle. If self-care doesn’t motivate you but cash does, then listen up: Even sleeping just a little bit less than you should can drastically affect your creative performance.

And, lest you forget, for a copywriter, your creative performance is your bread and butter.

In Arianna Huffington’s book The Sleep Revolution, she reports that two weeks of getting six hours of sleep is equivalent to the performance incapacity of someone who has gone 24 hours without sleep.

Sleep is essential to creativity. You simply cannot create effective, insightful, and creative copy without sleep. So how well do you think you’d write copy if you were facing the same performance incapacity as if you’ve gone without 24 hours of sleep?

I think you might be seeing my point now.

Yes, your portfolio is important. And your contacts are important. And your experience is important.

But your mind—and your ability to use it—is the most important. And that’s why taking care of your mind (and your ability to use it) has to be of the utmost importance.

And if you’re a copywriter who consistently stays up late or gets up early to hit your deadlines, you’re giving yourself an extra hurdle of trying to write your best work when your brain isn’t up to the task. 

Sleep needs to be a priority: not just because you feel better, but because you function better. You write better copy and you’re a better partner for your clients.

Sleep isn’t an extra for a successful career. It’s an essential.

Your turn! How are you going to make sleep more of a priority? Let us know in the comments below!

Last Updated on August 18, 2022

Filed Under: Business Development, Mindset & Professional Development Tagged With: self care

Interested in Copywriting? Get our Free Video Training!

Plus, get on the list for updates, freebies, and more :) 



About Nicki Krawczyk

Nicki is a copywriter, copy coach and the founder of Filthy Rich Writer. She's been writing copy for more than 20 years.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Click here to subscribe

Click here to subscribe

Comprehensive Copywriting Academy

Join the copywriting training program that's helping people just like you build successful copywriting careers!

Learn more
Comprehensive Copywriting Academy from Filthy Rich Writer

Portfolio Tips

  • Nicki Krawczyk, founder of Filthy Rich Writer and the Build Your Copywriting Business podcast
    Ep. 43: 4 Biggest Copywriter Portfolio Mistakes
  • Home office with desktop computer, tablet, and a mobile
    3 Copywriter Portfolio Examples That Wow Clients
  • Nicki Krawczyk, founder of Filthy Rich Writer and the Build Your Copywriting Business podcast
    Ep. 22: Why Every Copywriter MUST Have an Online Portfolio

Top Resources

  • What is Copywriting?
  • How Much Do Copywriters Actually Make?
  • Is Copywriting Hard to Get Into?
  • Why Copywriting Certificates Are B-S
  • How Soon Can You Make Money as a Copywriter?
  • What Does a Copywriter Actually Do?
  • Copywriting vs. Copyediting: What's the Difference?
  • Avoid the Copywriting Niche Trap
  • Upwork is NOT the Path to Copywriting Success
  • Getting Started in the Comprehensive Copywriting Academy

Recent Articles

  • Headshot of Comprehensive Copywriting Academy student Courtney Cherry.
    Copywriting Lets This Mom Live Life on Her Own Terms
  • Hand changes wooden cube block from B2C to B2B.
    B2B vs. B2C Copywriting: What to Know
  • How Do I Save for Retirement if I Am Self-Employed?
  • Hand lifts up a laptop that sits next to a pink old-fashioned alarm clock on a wooden desk.
    What Are Your Copywriting Business Rules?
  • Pinched fingers hold a block with a heart and people in it, placing it on the top right corner of a stack of 3 by 3 blocks each representing an employee benefit.
    Freelance Copywriter Benefits: How to Build Your Own Benefits Package
  • Facebook
  • YouTube
  • LinkedIn
  • Pinterest

Copyright © 2023 Filthy Rich Writer | About Us | Terms of Service | Privacy Policy| Business Affiliates