You already know that having an online portfolio is non-negotiable—if you want to be seen as a professional, you have to have a site to which you can direct prospective clients or employers. And you know that you need a bio, contact information and, of course, images of your work. But what else can you do to set your online portfolio (and yourself!) apart? Read on for one … [Read more...]
Changing Your Career to Copywriting While at Your Existing Job
When you get the changing-your-career itch, it fast becomes an itch that you just can't ignore. But even with the greatest urge to do it, changing careers can seem like almost too big a task to accomplish, especially if you currently have a job on rely on that income. After all, we all have bills to pay! Luckily, the first steps to becoming a copywriter aren't as hard as … [Read more...]
Save the World and Build Your Portfolio
For a new copywriter, "How do I build my portfolio?" is one of the most important questions to answer. In the creative industry, it can often feel like you need to have lots of samples to get work—but to get lots of samples, you need to have already gotten work. Luckily, this isn't quite the case. You can build your portfolio, do good for your career, and also do good for … [Read more...]
5 Sites To Help You Build Your Online Copywriting Portfolio
Every copywriter needs an online portfolio. This is how we prove to clients we know how to write copy. But most of us aren't web developers or designers (those are entirely different careers!). The good news is you don't need to have these skills as a copywriter. And you don't need to pay a professional or learn the skills yourself to create your portfolio. We've compiled a … [Read more...]
Copywriting Q&A: Building Your Portfolio (Part 3 of 3)
Today's Copywriting Q&A brings us to the conclusion of our Three-Part Series about how to build your portfolio when you haven't done a lot of copywriting yet. (If you missed the beginning of this series. be sure to check out Part 1 and Part 2.) As we've already discussed, being a new copywriter looking for work can put you in a tricky position: any job you apply for wants … [Read more...]
3 Essentials for Your Online Portfolio (And 2 Things to Skip)
Let’s start at the beginning. You must have an online portfolio. To be taken seriously at all as a copywriter now, you must have an online portfolio. Trust me. Must. Okay. That’s a bit of a pet peeve for me, can you tell? You’d be surprised how many writers ruin their chances at being taken seriously simply because they don’t have an online presence. But since you … [Read more...]
Must-Haves for Your Copywriting Print Portfolio
I know: in this day and age, it can seem kind of antiquated to have to use a print portfolio. But even though you have an online portfolio (and you do right?) you'd better plan to show up for interview with a print portfolio, ready to show off your work. For copywriters applying to in-office jobs, putting together a print portfolio is something that they often forget ... … [Read more...]
Copywriting Q&A: Portfolio Building—Part 2 of 3
Today's Copywriting Q&A is a continuation of last weeks' question: How do you build a great portfolio without a lot of copywriting work experience? If you missed Part 1 of the answer, go back and check it out. But if you've been waiting with bated breath for Part 2, here it is! Okay, so, as we said before, this is a dilemma that every new copywriter faces: you need a great … [Read more...]
How Can I Build My Portfolio? (Part 1)
Every copywriter faces this catch-22 at the beginning of their career: you want to build a portfolio, but you have no work to put in it yet. Where do you even start? You need to have portfolio pieces to get portfolio pieces. The good thing, though, is that there are specific steps you can take to make your portfolio more robust before you even get your first job. And, … [Read more...]