Adele joined the CCA in July 2020 when she decided to make a career change after burning out in her job. Nicki originally talked with Adele in the Fall of 2020 to hear about her journey to copywriting. But, like many CCA students, work started to snowball fast. So, Nicki and Kate caught up with Adele again in early 2021 to talk about how things are going. You'll also hear … [Read more...]
Ep. 15: 11 Traits of the Most Successful Copywriters
Before you make a decision about choosing or changing a career, you want to have some indication that you’ll actually be successful at it, right? While great copywriters can come from any gender, race, age, and more, there are a number of traits that the most successful copywriters share. Nicki and Kate dig into the top traits (11 of them, to be exact) that the most successful … [Read more...]
Ep. 14: How Soon Will I Make Money as a Copywriter?
As a brand-new copywriter venturing out into a new career, it's understandable that you might be curious as to when you might be able to make money. While you might not love our answer, we are excited to share it with you because it's a simple one: how soon you make money is up to you. Nick and Kate discuss where you can start, what factors contribute to how fast someone can … [Read more...]
Choosing a Business Structure as a Copywriter
Note: We are not legal experts or tax preparation professionals, so always consult an accountant, tax prep professional, or attorney if you have concerns. This information is aimed at copywriters in the United States. Copywriters in other locations may find this information useful for determining what questions they need to ask and answer based on their city, country, or … [Read more...]
Ep. 9: Why Freelancing in a Recession is Wildly Effective
The first time Nicki made six figures as a copywriter was in 2008…right in the middle of the Great Recession…right after she left her full-time job to go freelance. Why was she able to do so well then and why are copywriters doing alright now, even though many companies are being forced to lay off staff left and right? Here’s the key: companies still need copywriters because … [Read more...]
Ep. 8: Meet Nicki Krawcyzk, Founder of Filthy Rich Writer
Today we are shaking up the usual format as Kate interviews Nicki. Nicki has over 15 years of experience working with clients including TripAdvisor, Marshalls, Hasbro, Keurig, adidas, and, yes, even Harlequin Romance novels. She's worked for agencies, in-house and as a freelancer, plus she knows first-hand how to make six-figures as a copywriter. In this episode, Nicki dives … [Read more...]
Ep. 4: Meet Our Head Copy Coach, Kate
We're switching things up on this episode and getting to know Kate, Filthy Rich Writer's Head Copy Coach. Kate has more than 10 years of experience writing for clients including Microsoft, Zipcar, TripAdvisor, Babson College, Continental Airlines, and many more. In this episode, she shares how she got started, tips for working as a freelancer abroad, and common … [Read more...]
Ep. 3: What’s the Difference Between Copy and Content?
Copywriting and content writing are not the same. And if you use the terms interchangeably, you risk marking yourself as new to the field (and potentially alienating prospective clients). After all, even if a client wants to hire someone that can write copy and content, they want to know you know the difference! In this episode, Nicki and Kate talk about what makes a piece of … [Read more...]
5 Creative Strategies for Copywriters to Land Work
Okay, you already know that one of my favorite ways to get the word out about your impressive skills and even more impressive copywriting service is to directly pitch clients. ‘Nuff said. (Or, if not enuff said, check out this post.) But, honestly, if ALL you do is send pitches and follow-ups you’ll land clients…but you’ll also get bored. There are more ways to get out there … [Read more...]
Can You Become a Copywriter If You’re Not a Grammar and Punctuation Dynamo?
A confession: I can’t diagram a sentence. I mean, I could once. In seventh grade, I was a master. But now…participles, gerunds, modifiers? I’ve got no fricking idea. It’s important to understand the rules of English so that you can intelligently break them. Unless you’re teaching English or writing academic papers, the logistics of gerunds (et al) don’t really come … [Read more...]