In this episode, Nicki and Kate are digging into some common worries that all copywriters (especially new ones) run into. They discuss the top 10 stressors that aren’t necessary to your success and why you don’t actually need to worry about them! Fortunately, most of the common stressors are based on misconceptions around copywriting; they are based around things that we … [Read more...]
Ep. 87: Landing a Senior Copywriter Role with No Paid Experience – Mike’s Story
Today Nicki and Kate are joined by special guest and Comprehensive Copywriting Academy student Mike Lamb. Our hosts and Mike discuss how he landed his senior copywriter position and the path that led him from his past career as a compliance officer to becoming a successful copywriter. Listen to today’s episode for insights Mike has learned throughout his journey as a … [Read more...]
BONUS: Earning More As a Freelancer than On Staff – Catching Up With Stuart
Have you ever wondered how a freelance copywriting income might compare to an on-staff income? Lucky for you, we are catching up with CCA Student turned student coach, Stuart Tarn, and he's sharing all of the details about his move from on staff to freelance. In this episode of the Build Your Copywriting Business podcast, Nicki and Kate speak with Stuart about how he's … [Read more...]
5 Ways Working in an Office as a Copywriter Is Not What You Think
There are so many paths for pursuing a career as a copywriter. It’s easy to gravitate toward the idea of being a digital nomad copywriter, working from anywhere in the world, or even from your kitchen table as a full-time freelance copywriter. Working in an office as a copywriter may seem like the last thing you want to do! That’s a particularly easy dream to have if you’ve … [Read more...]
BONUS Laser Coaching: Asking for Feedback to Combat Imposter Syndrome
Today we are taking an inside look at a Laser Coaching session with Comprehensive Copywriting Academy student, Kay. Recently, Kay landed a new role as an on-staff copywriter, but she still feels some imposter syndrome in her new role as an on-staff copywriter. In this episode of the Build Your Copywriting Business podcast, Nicki and Kate offer Kay advice on how to battle any … [Read more...]
Ep. 86: Letting Freelance Clients Go: When and How to Do It
Throughout your copywriting career, you’ll work with so many clients that you love! But, there will be times when you need to end your relationship with a client. It’s important to know when it’s time to part ways with a particular client so that you don’t have to work through any unnecessary stress. Remember, you are in charge of your career, including who you work with. In … [Read more...]
Ep. 85: Overcome Scarcity Mindset as a Copywriter with Mindi Huebner
Nicki and Kate are joined by mindset coach Mindi Huebner to discuss how copywriters can rewire their brain and adjust their mindset to overcome limiting beliefs. One particular belief they cover is the “scarcity mindset.” This is the sensation some copywriters experience where they feel like there isn’t enough opportunity for them to consistently land clients. Listen to this … [Read more...]
Ep. 84: When to Break the Copywriting Niche Rule
Choosing a niche for your copywriting business is a decision that shouldn't be taken lightly. It can limit your options as a copywriter, so you want to be sure that this niche is something that's right for you before making it the focus of your business. But, choosing a niche can also allow you to solely work with the type of client or the medium that you love the most. So, … [Read more...]
BONUS Laser Coaching: Finding Confidence Learning Something New
In this laser coaching session Nicki and Kate help CCA student, Karen, find confidence as a new copywriter. It's hard to switch careers and, particularly for Karen, the idea that she's an older copywriter has become its own form of resistance. Our hosts help Karen see the unique value that she brings to the table, help her fight the resistance towards taking her first steps … [Read more...]
BONUS Laser Coaching: Why Copywriting is a Recession-Proof Job
In this bonus episode Nicki and Kate discuss why economic uncertainty doesn't mean you should panic as a copywriter. In fact, they dive into why tough times lead to more opportunity for copywriters. Listen to learn why recessions and tough times don't affect copywriting in the ways that they affect other industries. Plus, find out how you can have a huge impact on the success … [Read more...]