Ever feel like you haven’t quite found the answer to “what do you want to be when you grow up?” You’re not alone. A former teacher, salesman, and archeologist, George Gorringe tried several careers before finding one he loved: copywriting.
In this episode of the Build Your Copywriting Business podcast, Nicki and Kate speak with CCA student George about his quick rise to success in his first year of copywriting. He digs into what interested him about copywriting, the large clients he works with, and what he did to find copywriting success so quickly.
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Looking for closed captioning or a transcript? Check out the episode on YouTube!
A Sneak Peek at the Episode
[0:38] Nicki introduces a special guest, George, and shares some details about his past experiences.
[1:37] George explains that he has had a lot of different jobs in the past. George has worked as an archeologist, wine salesman, and teacher!
[4:22] George shares that he first was introduced to copywriting in his wine sales position. He was always told that he was a good writer and once he found the Comprehensive Copywriting Academy he knew he could make it his career.
[6:40] George explains that he was able to work through the course really quickly and land his first client in just a few months. His first job ended up paying for the course and then some!
[10:44] A tip for beginning copywriters that George gives is to try and find long-term repeat clients. He mentions that his long-term clients cover his bills, even when he only worked part-time!
[13:07] As you know, flexibility is a huge perk of copywriting. George notes that it was a huge motivating factor in switching to a copywriting career.
[17:07] Nicki reiterates how amazing it is that after only 10 months George began landing huge clients like Kraft Heinz and the British Post Office!
[23:07] George tells Kate and Nicki that he got exactly what he wanted in a job from copywriting. He says that he loves that all he needs to do his job from anywhere is a laptop and internet connection.
[25:30] George mentions that he has replaced his teachers’ salary with copywriting and then some! On his current track, he will have more than doubled his income.
[28:07] One of George’s favorite parts of copywriting is the validation he gets when someone reads and appreciates something that he wrote.
[31:27] Nicki wraps up the episode and congratulates George on all of his success!
Mentioned on This Episode
Related Links
- Great Summer Jobs for Teachers: Copywriting
- Her Goal Was to Replace Her Teaching Income in 5 Months. She Did it In 6 Weeks.
Hear from More Teachers Turned Copywriters
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About the Build Your Business Podcast
Ready to turn your love of writing into a successful copywriting career?
Join professional copywriters Nicki Krawczyk and Kate Sitarz to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Nicki and Kate have 20+ and 10+ years of experience, respectively, writing copy for multi-billion-dollar companies, solopreneurs, and every size business in between.
Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here.
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Ep. 90: Becoming a Faster Writer Shouldn’t Be a Copywriter’s Goal
Last Updated on December 13, 2023
