When you’re applying for copywriting jobs, you’re looking for a good fit for you just as much as the company is looking for a good fit for the position. But what does that mean? What makes one job great and one job “meh”? What, ultimately, should you look for in a copywriting job? First, let's set aside salary and benefits. A job has to have a salary that is commensurate … [Read more...]
Copywriting Q&A: Planning for Taxes
If you’re moving from on-staff work to freelancing—or even just freelancing on nights and weekends—you’re in for a whole new world of taxation. Here’s what you need to know… Today’s question comes from Meera V., who asks, “Are there any tax implications I should know about when I accept freelance work? Clients don’t withhold taxes, do they?” This is a very astute question. … [Read more...]
Here’s Why HR Is Not Your Friend
When you’re already in a job, your friendly HR team is a great ally. But HR is not your friend when you're looking for a copywriting job and, in fact, it might be your biggest barrier to landing an interview—never mind landing the job. Here's what to do when you find a copywriting job you really want. Don't Submit Your Resume for Copywriting Jobs The number one tip I … [Read more...]
Should You Sign a Copywriting NDA?
When a potential client or employer gives you a document to sign, most of us just sign it without a second thought. After all, you want the work, right? But this is an important decision to make. But here we dig a little more into the implications of one of the most common legal documents you’ll sign and the considerations you should make: the NDA. What Is an … [Read more...]
Ways to Achieve Career Freedom With Copywriting
More than ever before, people are interested in a career that gives them freedom. They want to control where they work and how they work, and, for many people, they think that that means freelancing. But there’s another option and, for some, it may even be better. As a creative, one of the biggest benefits of our careers is that we can engineer our careers to suit us. For … [Read more...]
How and Why to Collect Copywriting Testimonials
Building a great portfolio is fundamental to landing work—there are no two ways about it. But there’s one other element that can help “sell” you to potential clients and employers before they even meet you: copywriting testimonials. Once you’ve done work with clients, one of the best ways to get additional copywriting work is to re-pitch those same clients. … [Read more...]
Copywriter Job Satisfaction: Why Copywriting Is a Good Career
Copywriting seems like a fun job…but is copywriting a good career? Here we explore the truth behind copywriter job satisfaction and get into the nitty gritty of what the day-to-day life is like. First, let’s talk a little about what copywriting entails. In the broadest terms, it involves taking a company’s offering and creating a way to convey that to its target audience in … [Read more...]
What Do the Best Copywriter Resumes Include?
Many new copywriters want to know what the best copywriter resumes look like. And I’ll certainly answer that question, but there’s actually and even bigger consideration that entirely outweighs the resume. Must-Haves on Your Copywriter Resume 1. Benefit to Consumer There’s one simple swap that will make your copywriting resume stand out above all others. In fact, this … [Read more...]
Tips for Copywriters Working With Remote Clients
Working from home (or, frankly, wherever you want) is a dream shared by many copywriters. And, now more than ever, clients don't care where you are. They care about the work you do. Working with remote clients, whether they're in another state or another country, though, is a greater challenge than many people realize. You need to make sure you're setting yourself, and your … [Read more...]
Building Your Copywriting Business While Working Full-Time
When people get excited about a new career, they often want to jump in with both feet. However, there are big benefits to starting that new career while you’re in your old one. I can certainly appreciate the excitement of going all in on a new career … but I’m definitely not a “jump and build a net on the way down” kind of person. It makes a lot of sense to build up your … [Read more...]