On today's Laser Coaching call, Nicki and Kate meet with a Comprehensive Copywriting Academy student who is wondering if she needs to change her approach when pitching ad agencies in particular. In this info-packed coaching call, you’ll hear advice around how to demonstrate that you can think strategically and what to do if resistance is getting in the way of your … [Read more...]
Episode 156: 11 Years in Social Work to a $10K/Month Copywriting Career – Sonali’s Story
Like many Comprehensive Copywriting Academy students, Sonali came from an entirely different professional background. After 11 years in social work, she knew it wasn't her forever job. Sonali always had an affinity for writing and copywriting soon became an attractive career choice. Sonali decided to go all in on her new career and set a goal to hit $5K a month by June 2023. … [Read more...]
Episode 155: Top Copywriting Advice from Working Copywriters
We’ve had the pleasure of hearing some truly remarkable stories and transformations from the students inside our Comprehensive Copywriting Academy. In this special episode, we’re giving you a roundup of some of the very best advice from our CCA students and working copywriters. What all of our success stories have in common? A willingness to embrace discomfort, dream a little … [Read more...]
Episode 154: How Freelancers Can Masterfully Juggle Multiple Projects – with Kaitlyn Spinney
Ever felt like your to-do list is about to stage a coup? Some tasks have practically set up camp there for what feels like forever, and you keep telling yourself you'll get around to them... eventually. Here to arm you with the knowledge to tackle your to-do list with ease is our own operations manager and go-to problem-solver, Kaitlyn Spinney. Tune in to hear her expert … [Read more...]
BONUS: Laser Coaching – Balancing a Copywriting Career with an Acting Career
Copywriting is an ideal way to supplement your income. It’s flexible, creative, fun, and you can work with clients from anywhere. But when you’re not consistently working on your copywriting business and honing your skills, it can feel like an uphill battle. Comprehensive Copywriting Academy student Indigo is struggling to balance her acting career with her copywriting work, … [Read more...]
Episode 151: Is Manifesting a Copywriting Career Bogus?
The concept of the law of attraction is that you can manifest your deepest desires into being with merely the power of thought. So, does that mean you can think your way into a 6-figure copywriting career? Sadly just sitting and waiting for it to happen isn’t quite how it works–but you do have to believe that it is possible for you. If you've ever been guilty of saying things … [Read more...]
Episode 149: The Worst Advice for New Freelancers (And What to Do Instead)
No one's born knowing how to freelance–just like no one's born knowing how to write copy. So if you’re told to hold your nose and jump into freelancing without a schedule for finding clients or how you’re going to work, you’re probably not going to build the career you want. If you are going to take the leap into freelancing, you need to make sure that there is a net (and … [Read more...]
BONUS – Laser Coaching: A Copywriter’s Guide to Creative Thinking
When transitioning to a copywriting career from a long-term position elsewhere, it can feel challenging to break away from the rigid structures you are accustomed to. In this Laser Coaching session, our hosts are joined by CCA student Felicity who has worked in health care for 20 years and is struggling for ways to expand her creative thinking in a brand-new industry. Listen … [Read more...]
Episode 141: #1 Change That Will Double Your Copywriting Income
When you’re building your copywriting business, it can be easy to while hours away working on tasks that aren’t actually driving you any closer to your goals. Often if we are feeling a little bit of resistance about taking the next step, we default to doing the stuff that doesn't have as much of an impact, like posting on Instagram or dare I say watching Netflix! Once you do … [Read more...]
Ep. 35: Why Some Copywriters Fail
The reason why some copywriters fail isn't because of any inherent characteristic. Usually copywriters who "fail" fall into one of two camps: they don't have training or a system for landing clients, or they have training, but are afraid of failure. If you fall into the first camp, you'll want to first get training. If you fall into the second camp, you'll want to listen to … [Read more...]