Today we are excited to check in with Comprehensive Copywriting Academy student Kristin Donnelly. Kristin is a successful food writer and cookbook author who was trying to figure out how to increase her income. After joining the CCA, she gained more confidence working with well-seasoned copywriters and has hit her income goal writing copy. Listen in as Kristin shares … [Read more...]
Ep. 78: 5 Ways to Improve Your Copywriting
The most successful copywriters are always looking for ways to further master their craft. As you increase your skill level you can also increase your rates. So, if you aren't constantly getting better as a writer, you're leaving money on the table. Luckily, this episode of the Build Your Copywriting Business podcast is all about 5 effective things your can be doing to make … [Read more...]
Copywriting & Design: Insights from a Global Design Leader—Ch’ien Chan
If you’re already a Comprehensive Copywriting Academy student, you can catch the full, extended version of the interview with Ch’ien on your CCA dashboard under the "Land Work" bonus courses section. In this bonus episode of the Build Your Copywriting Business podcast, Ch’ien gives additional insight into the career choices he’s made and how it’s brought him around the world … [Read more...]
Ep. 77: How to Get More Copywriting Referrals
The importance of consistently pitching new prospective clients cannot be understated–it's the backbone of your business's success. But, a super effective way to supplement that pitch list is to naturally gain more clients through referrals. In this episode of the Build Your Copywriting Business podcast our hosts are giving you tips and tricks for getting more client referrals … [Read more...]
Ep. 76: Red Flags Copywriters Need to Look for in Clients
We've all experienced a partnership of some kind that wasn't set up for success from the start. It's not only frustrating but can drain your energy quickly. In copywriting, there are certain kinds of clients that commonly create negative partnering experiences, but thankfully, there are ways to avoid them! In this episode of the Build Your Copywriting Business podcast Nicki … [Read more...]
Book Pick: How Copywriters Can Collaborate More Effectively
As copywriters, we do a lot of work on our own. After all, the actual writing of copy is a fairly solitary job. But often, we need to collaborate. With designers, yes, but also with project managers, marketing managers, and other key stakeholders within an organization. The Importance of Collaboration This is true whether you work in an ad agency or on an in-house team. … [Read more...]
Ep. 75: How to Be a Part-Time Copywriter with a Full-Time Job – Catching Up with Alicia
Today we're checking in with a Comprehensive Copywriting Academy student and former podcast guest, Alicia Castro. Alicia has built a six-figure part-time copywriting business alongside her full-time job and is sharing her top tips for those trying to balance their copywriting career with life outside of it. If you're looking to work part-time as a copywriter or use copy as a … [Read more...]
Ep. 74: Copywriting Checklist: 5 Things to Check Before Submitting Copy
Whether you're a beginner or a seasoned vet having a process for reviewing your copywriting work is essential to reaching your potential as a successful copywriter. This ensures that you are delivering your best work to your clients and it helps you grow through evaluating your own skills. Today's episode is all about using a copywriting checklist to make sure that you are … [Read more...]
Ep. 73: Bridging the Gap from Quitting a Job to Full-Time Freelance
If you've ever thought about leaving your current job to become a full-time freelance copywriter, this is the episode for you! Nicki and Kate walk you through the process start to finish and include important steps to make the switch as seamless as possible. Enjoy listening to this episode as our hosts cover how to build your client base before you leave your job, how to … [Read more...]
Ep. 72: 3 Tips for Combatting Imposter Syndrome
Imposter syndrome is a common term that you may hear a lot but how do you recognize and stop those thoughts from interfering with your work? Learning the skills to overcome the emotions associated with imposter syndrome can help you streamline your success. In today's episode, Nicki and Kate provide three tips on combatting imposter syndrome and how to fuel confidence rather … [Read more...]