In this laser coaching session Nicki and Kate help CCA student, Karen, find confidence as a new copywriter. It's hard to switch careers and, particularly for Karen, the idea that she's an older copywriter has become its own form of resistance. Our hosts help Karen see the unique value that she brings to the table, help her fight the resistance towards taking her first steps … [Read more...]
BONUS Laser Coaching: Why Copywriting is a Recession-Proof Job
In this bonus episode Nicki and Kate discuss why economic uncertainty doesn't mean you should panic as a copywriter. In fact, they dive into why tough times lead to more opportunity for copywriters. Listen to learn why recessions and tough times don't affect copywriting in the ways that they affect other industries. Plus, find out how you can have a huge impact on the success … [Read more...]
Ep. 83: From Freelancer to On Staff Copywriter – Christina’s Story
Meet Christina, a Comprehensive Copywriting Academy student, and public school teacher turned copywriter extraordinaire. When Christina left teaching, she knew that her next career needed to be doing something she loved, but still flexible enough to fit the needs of her family picture. Then, she found the CCA and used it to turn her skills into a successful copywriting career … [Read more...]
BONUS Laser Coaching: How to Pitch Copywriting Services to Agencies
In this episode, you'll get an inside peek at what coaching looks like in the CCA through this laser coaching session with CCA student, Alex. Nicki and Kate help Alex with her approach to sending pitches to potential clients, specifically agencies. Enjoy this episode and be sure to take note of the how you can improve your pitches to clients as well as your mindset around … [Read more...]
Ep. 82: How to Handle Difficult Client Situations Like a Pro
The collaboration that goes into copywriting can be the most exciting part of the job–but there are times that a client will do something that makes working with them a little less fun. But, that doesn’t mean they are bad clients! Every time a client does something that irritates you or makes it more difficult for you to do your job, there’s an opportunity there for you to help … [Read more...]
BONUS Laser Coaching: Transitioning to Freelance
Today we are taking an inside look at a Laser Coaching session with Comprehensive Copywriting Academy student, Joe. Joe is setting up a plan to transition into a full-time freelance copywriting career. In this episode of the Build Your Copywriting Business podcast, Nicki and Kate offer Joe assistance with building his plan for his full-time freelance career and share insights … [Read more...]
Ep. 81: Crucial Lessons from 10 Years in Business
As you may already know, Filthy Rich Writer is celebrating its 10th anniversary this year! Over the last decade, Nicki has collected some crucial lessons that are too good not to share about running her own business. If you're looking for the most need-to-know insights as a business owner, you're in the right place! In today's episode of the Build Your Copywriting Business … [Read more...]
Book Pick: How to Get Out of Your Own Way and Achieve Copywriting Success
Often, we're faced with several open doors...but we self-sabotage and get in our own way. When we have an an opportunity (or several opportunities!), it's all too easy to not take action toward it, whether because we don't know how, we're fearful of doing so or some combination of the two. Whatever the reason, it's easy for us to spiral into negative thinking. We start to … [Read more...]
BONUS Laser Coaching: Best Practices for Follow-Up Pitches
Today's episode features an inside look at a live coaching session with Comprehensive Copywriting Academy student, Michelle D. Michelle came to this coaching call looking for help with what to do after sending her initial pitch to possible clients. In this session, Nicki and Kate help Michelle rework her process for sending great follow-ups to potential clients. Listen in to … [Read more...]
Ep. 80: How Copywriters Can Work With Recruiters
When it comes to landing work, you can never have too many tools at your disposal. As you know, the best way to find clients is to work through your pitch list and continually sending pitches to businesses. But it never hurts to supplement that with other methods for landing work. In today's episode of the Build Your Copywriting Business podcast Nicki and Kate are discussing … [Read more...]