Nailing your pitches to clients is essential to landing consistent and high-paying work. In this laser copy coaching session, Victoria joins Nicki and Kate for advice on how to craft her pitches to help her land more work. Tune in for best practices when it comes to building and sending your pitches to a variety of different clients! Looking for closed captioning … [Read more...]
Ep. 104: Biggest Copywriting Mistakes in Our Careers
The best way to learn to do something (like copywriting) is to learn it from someone who's actually done it. That includes learning from their mistakes as well as their successes. And that's exactly what you can do by listening to this episode. Nicki and Kate dive into the biggest mistakes that they've made in their careers and what they could've done differently in each … [Read more...]
How to Give Copywriting Feedback
We've said it once and we'll say it a million more times: giving and receiving feedback is a skill. And, it's a skill not enough professionals, copywriters or otherwise, workout enough. So, while it can sometimes be hard to receive feedback on our copywriting, we can take what we learn from how we receive feedback and incorporate it into how we give copywriting feedback. If … [Read more...]
BONUS Laser Coaching: Make Money Faster With Focused Services
If you add more services, you'll have more clients and earn money faster, right? Not quite. It's all too easy to spread yourself too thin when starting out as a copywriter. Instead, the fastest way to get going and start earning money is to focus on copywriting! Looking for closed captioning or a transcript? Watch the episode on YouTube! A Sneak Peek at the … [Read more...]
Ep. 103: Becoming a Social Media Copywriter & Manager—Carli’s Story
Your copywriting career can be whatever you want it to be. Carli De La Cruz is a star CCA student who used her copywriting skills to grow into a social media manager. Carli speaks with Nicki and Kate about how she scaled from a social media internship to social media manager and key lessons that she learned along the way. Prefer to watch the episode? Hit play … [Read more...]
Starting a Copywriting Side Hustle in Retirement
Retirement is an achievement and, for some, a time to completely close the door on the "work" chapter of their lives. But, if you're like many others, you may miss having a job—or at least something in your day that offers structure—you may be toying with the idea of a retirement side hustle or even starting a new career. Or maybe you want to supplement your retirement savings … [Read more...]
Setting Boundaries as a Copywriter
Working late into the night, taking our computer with us on vacation, answering emails on the weekends: these are all options as freelance copywriters, but they're not mandatory. However, sometimes we feel like these are mandatory tasks. We think we have to get something done and so we sacrifice our free time or, worse, vacation because we didn't set boundaries—with ourselves, … [Read more...]
Ep. 102: Copywriting Metrics: What You Need to Know
There are various copywriting metrics that can be partially attributed to your work. But, there are a few things you need to know about copywriting metrics and what they can and can't tell you. In this episode, Nicki and Kate explai the must-know details surrounding metrics including the factors that go into them, when you should and shouldn't use them, and how much impact … [Read more...]
BONUS: Getting a Full-Time Copywriting Job with 6 Months Experience – Catching Up With James
There are tons of benefits to working as an on-staff copywriter that tend to get overlooked. James is a CCA student who went from successful freelance copywriter to thriving on-staff copywriter. James shares what he loves most about working on-staff and the ways it's helped him grow as a writer. Psst! Missed when we first interviewed James? Take a listen to that episode … [Read more...]
Ep. 101: Master Your Money Mindset – With Brie Sodano
It's time to master your money mindset so you can get absolute control over your finances! Brie Sodano joins the podcast to talk about the most common struggles around money and how you can overcome them. Brie sits down with our hosts, Nicki and Kate, to discuss how you can escape your comfort zone and develop a healthier relationship with money which will help you hit … [Read more...]